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Climbing the ladder of success for your online business
The beauty of a website, the originality on social media, the strength of a simple word of mouth and the cunning to choose the right
The scourge of false reviews and how a business can defend itself
When tech giants fail, it’s in the hands of businesses to know how to protect themselves from the danger of false reviews, with strategies, interactions
How to protect yourself in the online dangerous jungle – For Companies
Analyze, solve, learn. With these 3 clear points in each work process, the business will always be able to defend itself over time from internal
Sexting, a dangerous practice for all digital natives: how to protect teenagers
First Smartphone at 10 years for the Gen Z, as well as access to the Internet and with it all the dangers involved. Sharing hard
5 cases of reputational disasters of famous companies (that maybe you didn’t know)
Wrong answers, situations ignored up to innocent death. Reputational crises can have devastating impacts on a company, from a small local producer to a powerful
The boundless online power of GAFA: if you don’t follow the rules, you’ve lost before starting.
In 2019, there are three major players that control the market. What are you doing not to miss this train? The direction that the Internet
How to prevent and defend yourself against defamation on the Internet
Lies run faster than the truth and being able to defend yourself is not always simple: here are some simple tricks and what to do
Success is in the value of your brand name. But do you really know what it’s worth?
Your company’s success depends on the impact your brand has on all your customers. Do you have full control? Or are you immersed in a
How to protect your online content: from copying an article to hacking
There are many ways to see content copied and reproduced on another site without any consent from the owner. And as many are the defenses,
Social web reputation #1. Here are the 7 key points to create a perfect Instagram profile
How to build an effective, well-kept and appealing profile, able to show the world your passion and capture the interest of the public Every Instagram
The rise of No-Click searches: everything you need to know to prepare for the best
How zero-click searches are changing the face of the Internet and what to do to get into the games before it’s too late The web
How to remove images from Google and prevent web reputation’s damages
Removing images from Google can be a quick process like a long legal dispute based on content: let’s see which category it falls into Your
Choosing colors for logos and websites, Part 2: Applying psychology to practice
85% of consumers say that color is the most important factor in choosing a product: how attentive are you to the colors you choose? In
Choose colors for logo and website, Part 1: Which is the best one? Psychology can help you
Red is passion, blue is calm, black is luxury: what will be the right color for your customers’ tastes? Color is magic. An element that
Positive reviews for a strong web reputation. Part 2: All strategies on the field
Where, as when: the 3 key points to remember to work on a review strategy. And all seasoned with simplicity We left the previous article
Positive reviews for a strong web reputation. Part 1: Entering customers’ minds
Knowing how the customer thinks is the first step in building a strong reviews strategy. Between happiness, expectations and betrayals: here’s how the consumers think.
The 4+1 best books on web reputation
Everything you need to know in order to learn more about web reputation. Are you ready to start studying? In any passion, interest or profession,
Web reputation analysis 101: all the secrets to how much you’re worth online
Does the departure or arrival count anymore? Neither of them actually does! Web reputation analysis is the correct answer. Setting up a strong web reputation
Web reputation and cyberbullying: prevention or war
What’s the common point between web reputation and cyberbullying? All it can be done to fight this issue. Bullying on the Internet is a phenomenon
Improve your social media reputation
Social media is an integral part of our world. Whether you’re a freelancer, an established brand or a small business, you cannot be present on